{"title":"BEAUTY OF JOSEON","description":"","products":[{"product_id":"beauty-of-joseon-jello-skin-massage-cream-200-ml-boj000003","title":"JELLO SKIN MASSAGE CREAM 200ML","description":"Jelloskin Massage Cream is a collaborative innovation between BOJ and byAVA, endorsed by @glowwithava. This product draws on the time-honoured principles of Hanbang medicine, promoting a synergy between the mind and body to foster holistic beauty. Crafted for use across the entire face and body, the Jelloskin Massage Cream is ideal for therapeutic massage applications, enhancing relaxation and skin vitality.\u003cbr\u003e\n\nThe formula features a unique blend of Centiger Bean and Rice Bran Oil, ingredients celebrated for their moisturizing and skin barrier-enhancing properties. The cream's pudding-like consistency allows for a smooth application, providing a luxurious massage experience without irritation. Rich in nutrients such as vitamins and minerals, it nurtures the skin, leaving it soft, supple, and luminous. Perfect for integrating into both facial and full-body care routines, this cream offers a comprehensive approach to skincare that is both soothing and hydrating.","brand":"BEAUTY OF JOSEON","offers":[{"title":"200 ml","offer_id":51278388003128,"sku":"BOJ000003","price":91.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000003_1.jpg?v=1788185887"},{"product_id":"beauty-of-joseon-glow-replenishing-rice-milk-150-ml-boj000004","title":"GLOW REPLENISHING RICE MILK 150ML","description":"During the Joseon Dynasty, rice bran water, known as migamsu, was used to beautify the skin, much like today's toner or essence. Glow Replenishing Rice Milk modernizes this tradition to maximize skincare benefits. The nutrient-rich rice extract and rice amino acids penetrate deeply to hydrate and smooth dry, rough skin. This toner features a unique dual-layer formula: a moisture layer filled with rice extract for hydration and a powder layer to control sebum. It helps soothe sensitive skin and create a smoother texture, making it an ideal choice for achieving a radiant complexion. After cleansing, pour a few drops onto your palms and gently press the toner into your face for absorption. Alternatively, soak a cotton pad and gently wipe it over your skin from the center outward.","brand":"BEAUTY OF JOSEON","offers":[{"title":"150 ml","offer_id":51278388035896,"sku":"BOJ000004","price":66.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000004_main1.jpg?v=1787924024"},{"product_id":"beauty-of-joseon-centella-asiatica-calming-mask-25-ml-boj000005","title":"CENTELLA ASIATICA CALMING MASK 25ML","description":"Enriched with 15% Centella Asiatica, this mask pack is designed to comfort and soothe your skin. The combination of green tea extract, mugwort extract, and 3 types of hyaluronic acid deliver deep hydration, refreshing your skin from within.","brand":"BEAUTY OF JOSEON","offers":[{"title":"25 ml","offer_id":51278388068664,"sku":"BOJ000005","price":15.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000005_main1.jpg?v=1787924017"},{"product_id":"beauty-of-joseon-dynasty-cream-50-ml-boj000006","title":"DYNASTY CREAM 50ML","description":"Meet the 'Dynasty Cream,' our very first product here at Beauty of Joseon, and a long-time favorite of many of our customers. Its firm and creamy texture gives your skin deep, long-lasting moisture and nourishment. This all-in-one cream is filled with good-for-skin ingredients like rice bran water, ginseng water, squalane, and niacinamide. These ingredients help to keep your skin healthy, hydrated, and balanced. Its firm texture sinks into your skin, providing moisture and nourishment from deep within.","brand":"BEAUTY OF JOSEON","offers":[{"title":"50 ml","offer_id":51278388101432,"sku":"BOJ000006","price":87.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000006_main1.jpg?v=1787924139"},{"product_id":"beauty-of-joseon-glow-serum-30-ml-boj000008","title":"GLOW SERUM 30ML","description":"This serum is made for those struggling with enlarged pores and skin inflammation. With a blend of 60% propolis extract and 2% niacinamide, it skillfully manages sebum production while ensuring your skin remains hydrated.","brand":"BEAUTY OF JOSEON","offers":[{"title":"30 ml","offer_id":51278388134200,"sku":"BOJ000008","price":62.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000008_main1.jpg?v=1787924016"},{"product_id":"beauty-of-joseon-radiance-cleansing-balm-100-ml-boj000007","title":"RADIANCE CLEANSING BALM 100ML","description":"A balm-type cleansing oil that gently melts eye, lip, base makeup and sebum. Contains rice bran and various grain extracts, so the skin does not get dry and remains moist.","brand":"BEAUTY OF JOSEON","offers":[{"title":"100 ml","offer_id":51278388166968,"sku":"BOJ000007","price":69.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000007_main1.jpg?v=1787924046"},{"product_id":"beauty-of-joseon-ginseng-essence-water-150-ml-boj000009","title":"GINSENG ESSENCE WATER 150ML","description":"Ginseng has been a cherished herb in Korean history, renowned for its benefits to our overall health and particularly our skin. Our Ginseng Essence Water, made with 80% ginseng water, harnesses the natural power of ginseng, nourishing and hydrating the skin deeply. This essence not only supplies your skin with ample moisture and nutrients but also ensures long-lasting hydration.","brand":"BEAUTY OF JOSEON","offers":[{"title":"150 ml","offer_id":51278388199736,"sku":"BOJ000009","price":65.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000009_main1.jpg?v=1788181117"},{"product_id":"beauty-of-joseon-glow-deep-serum-30-ml-boj000010","title":"GLOW DEEP SERUM 30ML","description":"This serum is designed for individuals dealing with pigmentation issues and uneven skin complexion. Infused with 68% rice bran water and 2% alpha arbutin, it works diligently to illuminate and boost the health of your skin.","brand":"BEAUTY OF JOSEON","offers":[{"title":"30 ml","offer_id":51278388232504,"sku":"BOJ000010","price":62.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000010_main1.jpg?v=1788167137"},{"product_id":"beauty-of-joseon-apricot-blossom-peeling-gel-100-ml-boj000011","title":"APRICOT BLOSSOM PEELING GEL 100ML","description":"This is a gommage type exfoliator, enriched with 19% Prunus Mume Flower Water and 8% plant-based Cellulose. It aims to alleviate skin concerns linked to uneven texture and excessive sebum production.","brand":"BEAUTY OF JOSEON","offers":[{"title":"100 ml","offer_id":51278388265272,"sku":"BOJ000011","price":47.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000011_main.jpg?v=1788180636"},{"product_id":"beauty-of-joseon-green-plum-refreshing-cleanser-100-ml-boj000012","title":"GREEN PLUM REFRESHING CLEANSER 100ML","description":"Choosing a cleanser involves finding a balance between thorough cleansing and maintaining the skin's barrier health. Our Green Plum Refreshing Cleanser, with its gentle, slightly acidic formulation, harnesses the power of plant-derived extracts from plum and mung bean seeds to achieve just that.","brand":"BEAUTY OF JOSEON","offers":[{"title":"100 ml","offer_id":51278388298040,"sku":"BOJ000012","price":47.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000012_main1.jpg?v=1787923996"},{"product_id":"beauty-of-joseon-revive-serum-30-ml-boj000013","title":"REVIEW SERUM 30ML","description":"This serum is made for skin that has lost its vitality.\u003cbr\u003e\nIt contains 'ginseng', which has been used as an important herbal ingredient for a long time, and 3% ‘snail secretion filtrate', which creates the best synergy for skin elasticity.","brand":"BEAUTY OF JOSEON","offers":[{"title":"30 ml","offer_id":51278388330808,"sku":"BOJ000013","price":62.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000013_main1.jpg?v=1787924179"},{"product_id":"beauty-of-joseon-revive-eye-serum-30-ml-boj000014","title":"REVIVE EYE SERUM 30ML","description":"Introducing our Revive Eye Serum: a powerful Korean eye cream designed to reduce wrinkles and revitalize the delicate eye area. This serum addresses the loss of protein, collagen, and hyaluronic acid by combining ginseng extract and retinol to enhance skin elasticity and brightness while minimizing irritation.","brand":"BEAUTY OF JOSEON","offers":[{"title":"30 ml","offer_id":51278388560184,"sku":"BOJ000014","price":62.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000014_main1.jpg?v=1787924095"},{"product_id":"beauty-of-joseon-calming-serum-30-ml-boj000015","title":"CALMING SERUM 30ML","description":"This serum is formulated to alleviate skin discomfort caused by UV exposure and other external stressors.\u003cbr\u003e\n\nOur chosen base ingredients are green tea, a renowned antioxidant, and mugwort, a herb acclaimed for its skin-soothing properties. We've incorporated panthenol to complement and enhance the protective qualities of these elements. Together, green tea and mugwort hydrate and calm the skin, while panthenol creates a moisture shield, preventing further irritation.","brand":"BEAUTY OF JOSEON","offers":[{"title":"30 ml","offer_id":51278388592952,"sku":"BOJ000015","price":62.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000015_main1.jpg?v=1787919467"},{"product_id":"beauty-of-joseon-red-bean-refreshing-pore-mask-140-ml-boj000016","title":"RED BEAN REFRESHING PORE MASK 140ML","description":"Our pores are essentially pathways that sebum uses to reach the surface of our skin. When dead skin cells and surplus sebum clog these pathways, pores tend to enlarge. Proper pore care involves clearing away the built-up dead skin cells and sebum, followed by cooling the skin.","brand":"BEAUTY OF JOSEON","offers":[{"title":"140 ml","offer_id":51278388625720,"sku":"BOJ000016","price":73.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000016_main1.jpg?v=1787924018"},{"product_id":"beauty-of-joseon-red-bean-water-gel-100-ml-boj000017","title":"RED BEAN WATER GEL 100ML","description":"As skin matures, it tends to lose moisture and oil, leading to easier wrinkle formation. When the skin lacks sufficient moisture, it compensates by producing more sebum for protection. This imbalance can increase the risk of skin inflammation. Hence, maintaining the skin's oil-water balance is crucial for its health.\n\u003cbr\u003e\n'Dynasty Cream', our brand's debut product, was formulated to supply ample moisture and balance the skin's oil-water ratio. Over the past 5 years, valuable customer feedback has prompted us to expand our moisturizing cream line with fresh ingredients and a new formula.\n\u003cbr\u003e\nFor those with oily skin, we've created 'Red Bean Water Gel'. With its light gel consistency, it delivers abundant moisture without the greasy feel. The cream's key components, red bean extract and a blend of three peptides, synergize to boost hydration and skin health.","brand":"BEAUTY OF JOSEON","offers":[{"title":"100 ml","offer_id":51278388658488,"sku":"BOJ000017","price":66.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000017_main1.jpg?v=1788182117"},{"product_id":"beauty-of-joseon-ginseng-moist-sun-serum-50-ml-boj000019","title":"GINSENG MOIST SUN SERUM 50ML","description":"Everyday exposure to UV rays can harm our skin, leading to reduced elasticity and premature aging. It's vital to use sunscreen for daily protection against these effects. Yet, many avoid sunscreen due to its typically oily texture, white cast, and inconvenience of inclusion in their skincare regimen.","brand":"BEAUTY OF JOSEON","offers":[{"title":"50 ml","offer_id":51278388724024,"sku":"BOJ000019","price":77.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000019_main1.jpg?v=1787924037"},{"product_id":"beauty-of-joseon-matte-sun-stick-18-g-boj000020","title":"MATTE SUN STICK 18G","description":"Matte Sun Stick was developed with Ramón @glowbyramon, an influencer and cosmetic chemist, as the director. It was created after an extensive collaboration by meticulously going through all the processes that fall under BOJ's brand philosophy of Modern Hanbang skin care.\n\u003cbr\u003e\nWhile most sun sticks are tailored for outdoor pursuits, we've designed ours to be just as beneficial in our everyday urban environments","brand":"BEAUTY OF JOSEON","offers":[{"title":"18 g","offer_id":51278388756792,"sku":"BOJ000020","price":66.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000020_main1.jpg?v=1787924180"},{"product_id":"beauty-of-joseon-green-plum-refreshing-toner-150-ml-boj000022","title":"GREEN PLUM REFRESHING TONER 150ML","description":"The natural rhythm of our skin involves a 28-day cycle of cell regeneration and exfoliation. If this process is hindered by dead skin cells clogging our pores, it can lead to inflammation and dull skin tone.\u003cbr\u003e\n\nWith this in mind, we've formulated a gentle, lightweight toner to help sweep away residual dead skin cells and sebum that may linger post-cleansing.\u003cbr\u003e\n\nAt the heart of our toner is the power of plum, a long-standing herbal remedy, now harnessed for its cosmetic benefits in skin texture care and dead cell removal. Working in harmony with mung bean extract—a skin-soothing powerhouse—and the chemical exfoliants AHA and BHA, this toner is all set to revitalize your skin's natural glow.","brand":"BEAUTY OF JOSEON","offers":[{"title":"150 ml","offer_id":51278388789560,"sku":"BOJ000022","price":66.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000022_main1.jpg?v=1788177149"},{"product_id":"beauty-of-joseon-ginseng-cleansing-oil-210-ml-boj000023","title":"GINSENG CLEANSING OIL 210ML","description":"At Beauty of Joseon, we value cleansing as the most important step in skincare. If neglected, skin impurities and sebum can build up in your pores, potentially causing skin inflammation. Our cleansing oil gently emulsifies and removes these impurities, ensuring a clean and refreshed complexion.","brand":"BEAUTY OF JOSEON","offers":[{"title":"210 ml","offer_id":51278388822328,"sku":"BOJ000023","price":73.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000023_main1.jpg?v=1787924204"},{"product_id":"beauty-of-joseon-light-on-serum-centella-vita-c-30-ml-boj000021","title":"LIGHT ON SERUM 30ML","description":"A lightweight vitamin C serum with Centella asiatica that helps brighten, target skin texture, and soothe. Non-sticky and non-greasy.\n\u003cbr\u003e\u003cbr\u003e\nYour Daily Vitamin C\u003cbr\u003e\nNo more sticky, uncomfortable vitamin C serums. We developed this lightweight formula to feel like a refreshing start to your day. Combines a stabilized vitamin C derivative with Centella asiatica extracts so you get all the brightening benefits you want from a vitamin C serum, balanced with a soothing boost.\n\u003cbr\u003e\u003cbr\u003e\nClinically proven to be non-irritating.*\u003cbr\u003e\n100% said skin tone was brightened after two weeks.**\u003cbr\u003e\n*According to a 24-hour Primary Skin Irritation Potential for the Human Skin study by Korean Skin Research Center on 32 subjects.\u003cbr\u003e\n**According to a A Clinical Study of 'Beauty of Joseon Light On Serum : Centella + Vita C' on the Mitigation of Melasma and Pigmentation conducted by Korea Dermatology Research Institute on 22 subjects over two weeks.","brand":"BEAUTY OF JOSEON","offers":[{"title":"30 ml","offer_id":51407128527160,"sku":"BOJ000021","price":62.0,"currency_code":"QAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000021_4.jpg?v=1788175668"},{"product_id":"beauty_of_joseon_relief_sun_aquafresh_riceb5_spf50_pa_boj000125","title":"Relief Sun Aqua-fresh Rice+B5 SPF50+ PA++++","description":"For those who loved our Relief Sun but found it a bit too rich. This ultra-lightweight fluid sunscreen is made with rice seed water for a splash of refreshing hydration. Perfect for oily and combination skin.\n\u003cbr\u003e\u003cbr\u003e\nA Splash of Lightweight Sun Protection\u003cbr\u003e\nTreat your skin to a splash of fast-absorbing hydration with our most refreshing sunscreen. Boosted with powerful, barrier-friendly rice seed water and panthenol (vitamin B5) to care for your complexion while it keeps your skin shielded with broad-spectrum UV protection.\n\u003cbr\u003e\u003cbr\u003e\nNo white cast. No stickiness.\u003cbr\u003e\nGet everything you loved about our TikTok-viral Relief Sun—no white cast, no stickiness—with an extra-fresh feel. Leaves skin with a subtle natural glow that won't get greasy.\n\u003cbr\u003e\u003cbr\u003e\nClinically Tested\u003cbr\u003e\u003cbr\u003e\nAfter 1 Use:\u003cbr\u003e\n· 51.07% improvement in soothing effect.\u003cbr\u003e\n· 152.83% lowering of skin temperature.\n\u003cbr\u003e\n*According to a single-application study of 21 subjects.\n\u003cbr\u003e\u003cbr\u003e\nAfter 2 Weeks\u003cbr\u003e\n-Improvement in skin barrier moisture retention.\n\u003cbr\u003e\n*According to a 2-week study of 21 subjects.\n\u003cbr\u003e\u003cbr\u003e\n-Non-comedogenic and suitable for acne-prone skin.*\n-Suitable for sensitive skin.**\u003cbr\u003e\n*According to a 2-week study of 21 subjects.\u003cbr\u003e\n**According to a 3-day study of 34 subjects.","brand":"BEAUTY OF JOSEON","offers":[{"title":"50 ml","offer_id":52635429994808,"sku":"BOJ000125","price":120.0,"currency_code":"QAR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0963\/8533\/5608\/files\/BOJ000125_main.jpg?v=1788167983"}],"url":"https:\/\/letoile.qa\/collections\/brand-beauty-of-joseon.oembed?page=2","provider":"Letoile","version":"1.0","type":"link"}