Intense Keratin Pre-Hair Mask — a hair mask with intense keratin, introduced by Urban Care specialists, marked as pre-wash. This term translates to "before washing" in English. The product is indeed intended for use before shampooing. It features a vegan formula that is free of parabens and silicones. The formula is based on keratin, an ingredient hair industry experts recommend for the care of damaged, weak, dry, and dull hair. It provides strands with powerful restoration, hydration, and nourishment. Acting as the primary building material for hair shafts, keratin simultaneously addresses the deficit of moisture and essential microelements. It is responsible for the strength, density, volume, elasticity, and healthy shine of the hair, making it strong, silky-soft, and smooth.