41 Burlington Arcade was created exclusively for the brand's first flagship store, located in one of the most famous London shopping arcades. Since March 1819, Burlington Arcade has been one of the most visited shopping destinations. The composition is built around the scent of licorice and its unique sound. Bitter-sweet and earthy notes are mixed with pink pepper, bay leaf, and patchouli. This is an attractive unisex fragrance—complex yet vivid—that embodies the contemporary spirit of the Mayfair district in the 21st century. The fragrance is presented in a rectangular bottle with engraving and embossing. With a majestic coat of arms and a cylindrical cap, the engraved pattern of which echoes the woven ornament on the vintage Atkinsons bottles. The bottle design becomes a tangible embodiment of the brand's 200-year history of unparalleled elegance. Atkinsons aims to provide modern gentlemen and ladies with the tools to express their own individuality.